How Pepsi Once Became The World’s 6th Largest Military
The days of the barter economy…
We had to do a double take with this tweet. Even fact checked it.
In 1989, the cash-strapped Soviet Union paid Pepsi with 17 submarines, a cruiser, a frigate & a destroyer in exchange for $3 bln worth of Pepsi. This caused Pepsi to become the 6th largest military power in the world for a moment, before they sold the fleet for scrap recycling. pic.twitter.com/zlsPLEV7re
— Soviet Visuals (@sovietvisuals) July 1, 2019
I had a twitter debate last month with someone comparing current day China with the Soviet Union before the collapse in the late 1980s. Are you frickin’ serious?
In the late 1980s, Russia’s initial agreement to serve Pepsi in their country was about to expire, but this time, their vodka wasn’t going to be enough to cover the cost.
So, the Russians did what any country would do in desperate times: They traded Pepsi a fleet of subs and boats for a whole lot of soda. The new agreement included 17 submarines, a cruiser, a frigate, and a destroyer.
The combined fleet was traded for three billion dollars worth of Pepsi. Yes, you read that right. Russia loves their Pepsi. – Business Insider
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