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Ford’s Electric F-150 Lightning Reservations Pass 100,000

Ford’s Electric F-150 Lightning Reservations Pass 100,000

While Tesla’s Cybertruck was revealed far in advance of Ford’s F-150 Lightning electric pickup, the Lightning has several things going for it.

First, it actually appears to exist, and is planned to roll off the assembly line in Spring 2022 – unlike the Cybertruck, the current status of which is up in the air. Second, the Ford F-150 Lightning now has 100,000 reservations in just the 3 short weeks since its introduction. 

Emma Bergg, Ford spokeswoman, told the Detroit Free Press on Thursday: “We’re super excited about the demand. Reservations are getting added all the time.”


The Lightning was released 3 weeks ago and packs 563 horsepower and 775 lb.-ft. of torque. In the first 48 hours after its release, the company received 44,500 pre-orders. President Biden was at the truck’s release last month and even gave the Lightning a test drive and some free press. “This sucker is quick,” Biden said, after taking off in the truck on a closed course. 

By comparison, since 2019, Tesla’s Cybertruck has accumulated over 1 million reservations. 

Tesla’s official website doesn’t denote an expected delivery date. As of May, it was expected that the Cybertruck would begin production in “late 2021”. 

Ford, meanwhile, is taking $100 refundable deposits for the Lightning and the truck starts at $39,974.

Tyler Durden
Sat, 06/12/2021 – 17:00

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Tyler Durden

Zero Hedge's mission is to widen the scope of financial, economic and political information available to the professional investing public, to skeptically examine and, where necessary, attack the flaccid institution that financial journalism has become, to liberate oppressed knowledge, to provide analysis uninhibited by political constraint and to facilitate information's unending quest for freedom. Visit

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